Multidisciplinary Designer — London
Graphic designer and art director spanning brand identity, emerging digital design, and exhibition design — triggering imagination and discovering new perspectives.
001 — About
I'm a multidisciplinary graphic designer with a passion for brand identity, art direction, and emerging digital design. Graduating with First Class Honours in Graphic Design BA(Hons) from Kingston School of Art, I combine creativity with strategy to deliver solutions that are both aesthetically compelling and functionally impactful.
My experience spans corporate, cultural, and speculative work — from art directing shoots for Rathbones Group PLC at venues including The Royal Academy of Arts, to leading brand strategy at Assael Architecture. I've delivered software training to 90+ staff, pitched to 20+ stakeholders, and designed campaigns that generated a 15% increase in followers.
I aim to trigger imagination, challenge conventional thinking, and push design into new territories — including AI, AR, and VR.
Core Skills
002 — Experience
Assael Architecture
Led and pitched creative concepts in 30+ team and client meetings to groups of up to 20 stakeholders. Designed 30+ pieces of advertising and event collateral, delivered software training to 90+ employees, and directed a full-scale brand update including a new website. Redesigned social media presence, achieving a 15% increase in followers.
Rathbones Group PLC
Collaborated on 400+ creative briefs across digital and print. Art directed and edited 50+ videos including TV studio and webinar projects. Represented the company at high-end events at The Chanel exhibition at The V&A, The Royal Academy of Arts, and IET London Savoy Place for 1000+ clients.
Xpressions Music
Managed a design team of 5, strengthened networks with 30+ agents and brands, and redesigned the brand identity. Created 50+ innovative posts, stories, reels, and videos across all major platforms.
Winch Design
Researched 35 luxury sustainable suppliers for superyachts, aircraft, and fashion. Built relationships with 15+ brands across social media, articles, galleries, and exhibitions.
Grapevine
Directed a web project connecting 100+ students with mentors. Collaborated with 10+ designers, aligning marketing, branding, and design with the project's strategic vision.
003 — Selected Work
004 — Contact
Open to freelance projects, full-time roles, and collaborations. Based in London, available for remote and in-person work.